Advice on Running Revenue Experiments in Public Radio

Now is the time to try out new revenue ideas WBUR launched BizLab because of a desire to ensure public radio stays financially strong, vibrant, and relevant to our audiences. BizLab is dedicated to evaluating new membership and revenue sources, identifying new markets for content, and developing new partnerships with business, education and tech communities.  Since Read more about Advice on Running Revenue Experiments in Public Radio[…]

Listening to the Future

2019 Predictions of Public Radio Revenue Streams

    BizLab is very excited to announce the 6 stations we will be working with this year on testing new revenue streams: WAMU, WDET, Capital Public Radio, Louisville Public Media, WLRN, and Vermont Public Radio. We are kicking off work this month with WAMU and LPM, and will ramp up with the other 4 throughout Read more about 2019 Predictions of Public Radio Revenue Streams[…]

Long-time listener, first-time attendee… to a public radio conference

I just got back from my first public radio conference! The Public Media Development and Membership Conference (aka “the PMDMC”). This is the annual conference that talks about the revenue side of public radio and television. PBS and NPR are the major players and there are sessions on topics like how to transition one-time donors into Read more about Long-time listener, first-time attendee… to a public radio conference[…]