WAMU

The BizLab Innovation Process & The 2019 Station Cohort

by Joan DiMicco
January 16, 2020March 10, 2020

[This is a summary of Opening Remarks from the BizLab Summit] WBUR BizLab’s mission is to identify and test ideas for new revenue in public… Read More »

Six Stations, Six Revenue Projects

by Joan DiMicco
January 14, 2020March 10, 2020

BizLab stations across the country spent 2019 testing news ideas for revenue at their stations and in their communities. At the BizLab Summit, each station… Read More »

Summit Panel: Launching a New Brand At Your Station

by Lindsy Goldberg
January 14, 2020March 10, 2020

Three BizLab stations have launched products positioned distinctly from their public radio station’s identity: WAMU’s new monthly membership to the DCist is separate from a… Read More »

Summit Panel: Leadership and Innovation in Public Radio

by Joan DiMicco
January 11, 2020March 10, 2020

The stage where most innovation projects fail is not at the beginning or middle, but at the end, when the project’s findings are integrated into… Read More »

What Your Time of Day Traffic Patterns Reveal About Your Site

by Ted Fuller
January 10, 2020

As an analytics professional, part of what attracted me to the work of WBUR’s BizLab for the opportunity to compare analytics across a variety of… Read More »

Summit: Full Day Live Stream

by Joan DiMicco
December 11, 2019March 10, 2020

On December 10, 2019, over 100 individuals from media organizations, including many NPR stations, convened for a day of learning. The Summit was a fast-paced… Read More »

April 2019 Webinar: Fundraising Through Kickstarter Campaigns

by Lindsy Goldberg
March 15, 2019December 20, 2019

Topic: Fundraising Through Kickstarter Campaigns Join us on April 23 for presentations about a variety of kickstarter fundraising projects in public radio. During the hour,… Read More »